Extinction

I believe this logo is familiar to many people, this is the logo of WWF (World Wildlife Fund). Their aim is to protect the future of nature. This organization is normally based on preserving endangered wildlife that is facing the threat of extinction. Reason of being extincted is due to selfishness and greediness of human being again. We tend to destroy their habitat and even kill all these innocent animals for our benefits like selling their body parts like skin and so on. Anyway, did anyone of us thinking of letting our next generation view all these beautiful creatures by their own eyes? In the other hand, protecting the balance of nature.
WWF’s experience over nearly half a century has shown species conservation is vital and it does work. Already, conservation efforts have brought many animals back from the brink of extinction. It has helped to not only conserve rich and varied ecosystems but also delivered real benefits to local people through new livelihood opportunities and sustainable development, but their work is far from done. Destructive human activities have led to the current rate of species extinction, which is at least 100–1,000 times higher than the expected natural rate. This has impacts far beyond the potential cultural loss of iconic species such as tigers, rhinos and whales.